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Sunday, November 17, 2013

Apple Has Reportedly Acquired PrimeSense, the 3D Sensing Company Behind Xbox Kinect





Apple has acquired PrimeSense, the 3D sensing company behind the Microsoft Xbox Kinect, according to Calcalist. Apple will reportedly pay $345 million for the company. A legal issue has apparently delayed signing of the contract; however, it should be finalized in the next few days.

PrimeSense has developed an integrated system of hardware and software, based on the hardware controller is used as a sensor three - dimensional. Sensor is able to work inside the home, recognize faces, facial expressions and the movements of the human body, all in order to translate body movements into a computer game. At the end of the previous decade PrimeSense introduced the most advanced hardware controller that time in terms of accuracy, resolution, and perception of the area.

PrimeSense has raised $85 million from Israeli and U.S. venture capital funds including Canaan Partners Global, Gemini Israel and Genesis Partners, notes Reuters.

"We are focused on building a prosperous company while bringing 3D sensing and natural interaction to the mass market in a variety of markets such as interactive living room and mobile devices," a spokeswoman for PrimeSense said. "We do not comment on what any of our partners, customers or potential customers are doing and we do not relate to rumors or recycled rumors."

PrimeSense's sensing technology was the originally used to power the Microsoft Xbox Kinect. It's acquisition will be Apple's second purchase of an Israeli company. Last year it acquired the flash storage chip maker Anobit.

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